Facebook Pages
Sign in with Facebook, pick your Pages: each Page becomes an account for posts, comments and Messenger.
Connect a Facebook Page to publish to it and to answer its comments and Messenger messages from the inbox. OmniBrand connects Pages only - never a personal Facebook profile.
Before you start
- You are an Owner or Admin in OmniBrand.
- The Facebook account you sign in with can manage the Page (full control of the Page, or Facebook access to it in Meta Business Suite with permission to create content, messages and community activity).
Step by step
Signed in to this platform on your phone rather than on the computer? The connect window also shows a QR code: see Connect an account from your phone.
- Set up → Accounts → under Connect an account click Facebook Pages (or + Connect another on its card).
- Meta's window opens. Log in to Facebook, or confirm the account shown.
- Meta lists your Pages (and, if asked, your business portfolios). Tick every Page you want in OmniBrand. OmniBrand asks Meta to show this choice every time, so a later reconnect lets you change it.
- Review the permissions and click to continue/save.
- If you shared more than one Page, the window Choose which accounts to connect opens: tick the Pages this workspace should use and click Connect selected. Only those are connected (see Choose which accounts to connect). A single Page is connected straight away and the page says Account connected.
- Each Page you connected is its own row under Facebook Pages.
What OmniBrand asks Meta for
Listing your Pages; publishing and managing posts; reading post engagement and Page insights; reading and managing comments; Page messaging (Messenger); Page metadata (so Meta sends new comments and messages to OmniBrand); and business management (to find Pages owned by a business portfolio). If you untick some of them, the matching features stop and the row shows feature(s) not permitted. Publishing, post engagement and insights work for every account. Comments, Messenger, Page metadata and business management are coming soon: until then Meta does not give them to your account, and the Page's row says Messages and comments from Facebook in the inbox are coming soon. Posting works now. (the Facebook card itself says Inbox: coming soon. Posting works now.). That is expected; Reconnect does not change it.
What happens next
- Publish text posts, up to 10 images, or a video. Retract works from OmniBrand, and audience stats are collected.
- Comments on your Page's posts and Messenger messages arrive in the inbox; your reply goes back as a comment reply or a Messenger message. Messages and comments in the inbox are coming soon.
- Lead forms (Facebook Instant Forms) on the Page are coming soon: once they open, each new lead appears on the Leads page (/app/leads) in the New column, marked via Facebook lead form, with the person's name, phone and e-mail, and every answer in the contact's notes. Until then leads stay in Meta (Meta Business Suite > All tools > Instant Forms) and do not appear in OmniBrand. When they open, click Reconnect on the Page and allow the leads permission.
If something goes wrong
- A Page is missing - you did not tick it in Meta's window, or your Facebook account cannot manage it. Click + Connect another; in Meta's window click Edit access (not Continue), tick the Page and continue. Meta keeps last time's ticks, so a new connect (on Accounts or in the setup wizard) that brings back only one Page says Facebook shared one Page. Reconnecting a Page that is already connected does not.
- Inbox webhooks not subscribed - reconnect - Meta is not sending this Page's comments and messages. Click Reconnect and allow every permission.
- Sign-in expired - the Facebook sign-in ended (password changed, permission removed in Facebook settings, or the access lapsed). Messages and comments still arrive in the inbox; publishing and replies wait until you click Reconnect.
Stories
- On Create, the Page's Post as choice has Post and Story. Post is the default and works as before.
- Story posts one picture (JPEG or PNG) or one video (3 to 60 seconds; upright 9:16 is best) as a Facebook Page Story. It shows for 24 hours and has no caption, hashtags or first comment. After it goes out the post page says Published as a Story; a Page Story has no link of its own, so there is no View post link. Facebook's limit for a Story video is 60 seconds: a longer video is refused before it is scheduled when its length can be read, so shorten it or post it as a Post.
The check before Meta's window
On Set up → Accounts, when you click Facebook Pages under Connect an account (or Connect or + Connect another on its card, or Facebook in the setup wizard), the window Before you connect Facebook says first: We post to a Facebook Page, not to a personal profile.
- I'm ready, continue opens Meta's window. This browser remembers the answer and does not ask again.
- Show me how shows Create a Facebook Page: open the link Create a Facebook Page (facebook.com/pages/create), log in, enter a Page name and a category, and tap Create Page. When Meta's window asks which Pages to share with OmniBrand, tick your Page.
- Not now, or the window's close button, closes the window; nothing is connected.
- If Meta signs you in but shares no Page, the page shows Meta signed you in, but no Facebook Page was shared with the same steps. Create a Page, or tick yours, then click Connect again.