The Today page and first-time setup
Your home screen: the Continue setup card, the Pro trial card, today's publishing, approvals waiting, failed posts, account health, the last 7 days, and the way into the four-step setup wizard.
Today (/app/today) is the first screen after you log in, and the logo in the header always brings you back. Its heading is today's date; under it: "What needs you today, and what the accounts did while you were away." and "Times in [your time zone]." Every time on this page is in your device's time zone. Everyone except an Agent sees it; what each card shows depends on the active workspace.
The buttons at the top
- Set up: opens the setup wizard (/app/setup) at the step you left it on, even in a workspace that is already in use. Once the wizard is finished the button is gone; to go through it again, open /app/setup and click Run setup again. Only Owners and Admins see it: every setup step changes settings only they can change.
- Create a post: opens Create. Shown only to members who may create posts, not to Viewers or Reviewers.
The cards
- Get started (Owners and Admins: once right after Finish in the setup wizard, and while no account is connected yet once the wizard is finished or hidden): a checklist of four steps, Tell us about your business, Write your first post, Connect a channel and Publish your first post, with "[n] of 4 done" and a progress bar. A finished step is ticked; each open step has its button: Add details opens Brand Brain, Create a post opens Create, Connect a channel opens Accounts, and Open drafts opens Content, where you publish your draft (until a channel and a post exist it says "Connect a channel first"). The button of the next step is the filled one. With all four ticked it says You are all set. Right after Finish with a channel connected, Close puts it away; with no channel the checklist stays until you connect one. Continue setup (Owners and Admins, while the setup wizard is under way, for example after Finish later): "Step [n] of 4: [step name]" with a progress bar; Continue setup opens the wizard at that step and Hide puts the card away for good (Set up still opens the wizard until it is finished). Below it, after a sign-up from a paid pricing card, Pro trial: [n] days left ("No card needed. Choose a plan to keep Pro features after [date].") with Choose a plan, which opens Plan & usage with your plan picked; Not now hides it. Your first post is a few minutes away (a workspace with no connected account and no post yet, while the setup wizard is not finished or hidden): "Nothing is scheduled or published yet. The setup wizard takes you through your business, your first post and your first channel, one step at a time." with Start setup, which opens the setup wizard (only if the wizard was never opened; while it is under way, Continue setup above is the button); members who are not Owners or Admins see Nothing here yet ("No channel is connected and no post is written yet. An owner or admin connects channels; you can already write posts in Create.") with Create a post if they may create posts, and, once a post is written, No account connected yet with "Only an owner or admin can connect an account. Ask one of them to connect one on the Accounts page." and no button. Until an account is connected, these cards take the place of the counts, the timeline, Account health and Last 7 days.
- Publishing today: how many posts go out today (published, scheduled, or past their time; drafts are not counted), "2 done · 3 to go", " · [n] missed or waiting" for posts whose time has passed without going out (missed, failed or still waiting for approval), " · next at [time]" for the next scheduled one, and last " · [n] more not ready to go out (not counted)" for posts that will not go out as they stand: a draft (whatever its time; a draft is never counted as missed), or a post later today waiting for approval, approved but not scheduled, or that failed its checks. The big number is the done, to go and missed posts added up; the posts that are not ready are not in it. Only a post that is scheduled to go out counts as "to go", and "next at" never points at a draft. A post whose content item is archived is not on Today or the Calendar. "Nothing scheduled for today" when empty. On a phone the counts sit side by side and show only their numbers; the line under each number shows on a wider screen.
- Waiting for approval: posts waiting in approvals. Click the card to open Approvals ("Open Approvals to review"). "Nothing waiting" when there are none. Members who cannot approve see Your posts waiting for approval instead: how many of the posts they sent for approval are still waiting ("A reviewer decides them; you get a notification when they do.", or "None of your posts is waiting"); it is not a link.
- Needs a fix: how many posts failed to publish, with why the latest one failed, in your language. Click the card to jump to the Needs a fix list further down. "No failed posts" when there are none. Shown to Owners, Admins and Editors who may publish; Reviewers, Viewers and Agents do not see this card.
- Today's timeline: "5 posts across 2 accounts": each post of the day in time order with its time, title (click to open the content item), account, status, and Open ↗ to see it on the platform once published. A green dot is published; yellow is still to go; red failed, or its time has passed without it going out ("Past its time" next to the time). A post a reviewer sent back with Request changes shows Changes requested instead of its status. Empty: "Nothing on the timeline", with Create a post for members who may create posts.
- Needs a fix list ("Posts that could not be published. Fix the cause, then retry."): each failed post with its caption (click it to open the post), why it failed (the same sentence as on Records, for example "(account) needs reconnecting, so (platform) refused the post. Reconnect it on the Accounts page, then press Retry."), the account and when, and a link to the one thing to do next: Go to Accounts → to reconnect the account (Owners and Admins), Plan & usage → when the plan's posts are used up, or Open the post → when the fix is in the post (its text, settings or file). Details under it opens the platform's own error text, for support. Retry queues it again (Owners and Admins who may publish). Members who cannot retry see "Can be retried - ask an owner or admin" instead of the button, and the sentence asks them to have an owner or admin do it, for example "(account) needs reconnecting, so (platform) refused the post. Ask an owner or admin to reconnect it on the Accounts page and retry the post."
- Approved, not scheduled: approved posts with no publishing time yet (up to 6 shown; click one to open the post), with Open calendar to give them a time. Viewers and Reviewers, who cannot schedule, read "(n) approved posts are waiting for an editor to schedule them." instead.
- Account health: every connected account with a badge: Healthy, Renew soon (with "token expires in ..."), or Reconnect. When an account can take only a few more posts this hour (2 or fewer, or at most 30% of its hourly limit), "[left] of [hourly limit] left this hour" shows under its name. Manage opens Accounts. With more than five accounts the card lists the first five; Show all ([n]) under them lists every account, and Show fewer folds the list again.
- Last 7 days ("Impressions across all accounts"): one bar per day for today and the six days before it, counted in the workspace's time zone (Settings, section General, Timezone) (today highlighted; point at a bar for "[day]: [n] impressions"), the week's impressions (the same figure as Impressions on Analytics) and engagements (likes, comments and shares), and a link to Analytics.
The setup wizard
Set up, Continue setup and Start setup open the four-step setup wizard: Your business, Your first post, Connect a channel and Publish, one step at a time, with Back, Skip for now and Finish later. Every step, button and message is described in The setup wizard: your first post in four steps.
If something goes wrong
- A card shows "Couldn't load this" with Retry: in Today's timeline the day's calendar did not load, in Account health the list of accounts did not load, in Last 7 days the week's numbers did not load; click Retry. A count at the top that did not load shows "—" and "Could not load · Retry" instead of a 0 (in a narrow window or a longer language the line wraps, so Retry is never cut off); while the page is loading the counts show grey placeholders. While the list of accounts cannot load, the page never shows Connect your first account: your accounts are still connected.
- Retry on a failed post says "Could not retry": the cause is still there (often an expired account). Reconnect the account, see Expired or revoked tokens, then retry.
- Continue setup is not on Today: the wizard was finished, or the card was put away with Hide. Click Set up (Owners and Admins).
Good to know
- Today shows only the active workspace. Switch workspace in the header to see another brand's day. Left the page open overnight? It moves on to the new day by itself at midnight, and when you come back to the tab on another day.
- The setup wizard's place is saved for the organisation, not in this browser, so Continue setup shows the same step on any computer or phone.